Archive for category Technology

Uses of Electronic Devices in Vehicles and its Effects

The meaning of electronic device is, a hand-held telephone or electronic device that will receive text based messages.

Prohibited use of electronic devices while driving:

  • In many countries the use of electronic devices is prohibited while driving.
  • The driver of the car should not communicate, operate or hold electronic-devices.
  • Should not send text messages.
  • Person caught while using his cell phone or electronic device in car will be punished or he must pay the penalty as per the rules.
  • Usage of electronic devices while driving may lead to accidents.
  • Playing games and attending the calls is a crime and leads to violation penalties.
  • Person who is not having minimum age of 18 years should not operate the vehicle while using the electronic devices
  • The persons caught using their electronic devices while driving will lead to serious problems like, license cancellation, penalties, etc., as per the rules and regulations of law.

Exempted situations that a person can use the electronic device while driving:

  • Person driving ambulance, a fire service personnel and peace officers are exempted from this case.
  • In emergency situations like need of ambulance or medical care or police help you can make use of phone or mobile.
  • If the person uses electronic device that is attached to the surface of the car then there is no problem.
  • While using emergency vehicle the person can operate his electronic devices.
  • The prohibition is not applied if the driver is parked safely and when the driver makes the calls to emergency numbers.

Uses of electronic devices in car:

  • Used for communicating with the person in emergency situations
  • You can operate one or more devices at a time
  • It is preferable to use them if you have the capacity of multi-tasking
  • Hand-free electronic devices can be used safely while driving

Electronic devices in car benefits in only few situations. It is said that as per the recent studies the distractions are occurred due to the electronic devices like usage of cell phone or mobile phone.

As said above the unnecessary usage of electronic devices will lead to illegal acts and will be punished as per the rules. So, it is better to know the rules and follow them to avoid such alarming situations.
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Technical Features and Advantages of In-line Engines or Straight Engines

In-line engines are a type of internal-combustion engines, where the cylinders are arranged in a single row. The crankshaft is placed perpendicular to the pistons and all the cylinder heads move in the same direction, rotating the crankshaft. They come in four, six and eight cylinder configurations and are used in automobiles and air crafts.

a) In-line engines are very easy to build because the cylinders and the crankshaft can be fixed in the same casting. Straight engines have smaller physical dimensions compared to other engines and thus, installing them becomes easier. They also have a support bearing between each piston.

a) It is the most common 4-cylinder configuration seen in automobiles, whereas engines like straight-five have evolved into v5 engines. Some companies that have used straight engines in the cars are, Acura, Audi, Mercedes-Benz, Toyota, Volkswagen, Volvo BMW, Chevrolet, etc.

a) In-line-4
An inline-4 engine has 4 cylinders. An important characteristic of in-line four engines is the use of balancing shafts. During rotation, however, improperly arranged cylinders create an imbalance, which leads to undesirable vibration. This vibration increases with RPM. A balance shaft reduces this by nullifying the imbalance.

b) Straight-five
A straight-five engine has five cylinders, with two heads moving in one and the other three moving in the opposite direction. The straight-5 engine is a mix of both a straight 4 and straight six. It is longer in size and costs more to manufacture than the straight-4, but is comparatively much smoother.

c) Straight-six
Having six cylinders, the straight-six has been used by BMW, Chrysler, Chevrolet, etc. In straight four and straight six engines, due to the even number of cylinders, there has to be secondary vibration. While it is corrected in straight-4 by using a balancing shaft, straight does not use any. The secondary vibration is controlled by using crankshaft dampers.

d) Straight-eight
The straight-eight engine has eight cylinders in a straight line. It naturally has inherent primary and secondary balance, thus the crankshaft has no primary or secondary forces acting upon it. However, there is torsional vibration, and a harmonic damper is needed to cancel it. The straight six also has inbuilt balancing features, but the straight-eight has more strokes per revolution and the result is smoother functioning.

Balance shafts: In inline-4 engines, due to the asymmetry of the design, they have an inherent second order vibration. This cannot be overcome, no matter how well balanced the components are. To overcome this, the balancing shaft is used, which rotates in the opposite direction to that of the engine. This is commonly used in inline-4 engines and used in inline-6.
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Understanding Ad Servers

An ad server is simply a computer or web server. This server is backed up by a database, which stores the advertisements and used them in internet marketing. The web server delivers those advertisements to website visitors. The web server content is constantly updated, so that the ads displayed web page or website contains new advertisements when the page is refreshed or visited by a user.

  • Ad serving: Ad serving is the service and technology, which places ads on websites. The purpose of the ad serving technology companies is to deliver the targeted ads based on the website visitor’s interest. These companies provide software to the advertisers and websites to serve ads, different advertisement campaigns progress monitor, count the ads, and choose ads that make advertiser or website most money. These will helps for an advertiser to determine Return On Investment (ROI) on a particular website.
  • How it works? When a visitor visits your website, it will display ads along with the content. If you are subscribed to a third party ad server, they place the ads. Means content is from your site and ads are from other website or server. Browser assembles all the information that fed from different sources because both website’s original content and the ads appear on the same page. To assemble the ads correctly, website directs the browser to collect the data from different website’s ad server.
  • Functionality: The functions of the ad servers are uploading rich media and advertisements, trafficking advertisements according to different of business, targeting ads to different content and users, optimizing and tuning based on results, reporting interaction metrics, post impression activities, post click, clicks and impressions. The other advanced functions are frequency capping which makes users to see the ads for a limited time as well advertisers can also set a frequency cap on spending of money and limit their ads. Sequencing ads provides users to see messages in a specified order. It is also called surround sessions.
  • Optimization and targeting: One aspect of this technology is semi-automated and automated. Which means targeting, placement, optimizing bid prices or other characteristics? Significant methods in ad serving technology include behavioral targeting, contextual targeting and creative optimization.

An ad server can be run by third party or locally or remote ad servers. Remote ad servers serve the ads different domains, which are owned by different publishers. The ads delivering by these are from a central source, so the publishers and advertisers can track their online advertisement distribution. It is single location for distribution and rotation of the ads across the web. Local ad servers are run by a single publisher. It can allow serving the ads to that publisher’s domains.
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Advantages of Ad Servers

An ad server is a software platform. It tracks the distribution and placement of advertisements. Generally, most of the ad serving companies will adserverprovide suggestions and reports to maximize data benefits and to improve the campaign performance in the future. In this article we will see the advantages with ad servers.

  • With an ad server, there is no need to rely on the vendors for your campaign statistics. The payment is not based on vendor report delivery, but it is based on actual delivery.
  • You can access the statistics throughout the campaign. These real time statistics will allow you to ensure and revisions of your campaign performance.
  • Removing the old ad and adding a new ad needs a few simple clicks.
  • Multiple ads can get displayed and rotate together in one placement. It is including ads from affiliate programs or ads from ad networks and from your own advertisers.
  • You can stay in control with the ad servers on your ads. From your available impression inventory, you know how often each ad takes, and where the ad shows on the website. Ad server can optimize your ads using your chosen criteria; it helps to display ads better and more often.
  • For audience engagement and efficiency, multiple creative pieces can be compared and used. Modification is easy for certain improperly performing creative pieces.
  • With the multiple landing pages, you can get the ability to compare and use various landing pages for each creative piece. In addition, at any time landing pages can be swapped out.
  • With the ad servers you will have the capability of serving and interfacing rich media.
  • You can test multiple ad locations or ad versions to see which is better for your revenue and for your advertisers.adserver
  • Advertisers have their own accounts to view CTRs, clicks, impressions and visitors seeing their ads. Since you put your advertisers in control, this is beneficial to them, or you can schedule a weekly automatic email report to their inbox.
  • Your advertiser and you can target a narrow and specific group of visitors from a specific time zone, interest, city, or region.
  • On the user’s web browser a cookie will dropped when they exposed to the ad. The banner receives credit for site visit, if the visitor ends up skipping the advertiser’s website.

Experiment and try with different pricing models like simple flat rate, CPA, CPC or CPM can be possible. Each of these formats can have a different rate. Promotion of own advertising opportunities or up-sell or cross-sell of other related products can do from the same spot. To display and manage the ads, ad server is a very flexible tool and that keep the ideas alive.
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Why Does Your Website Need an Ad Server?

Ad serving solutionAd servers help advertisers, networks and publishers with ad trafficking, campaign management and ad management. Ad servers have so many alternative names, those are click trackers, affiliate tracking systems, yield management platforms, ad network optimization systems, click tracking systems, video ad servers, mobile ad servers, advertiser management systems, ad tracking systems, ad platforms, ad serving systems, campaign management platforms, and ad management platforms. These names come based on the functionality of the ad servers. Now we will see why your website needs an ad server.

  • Tracking campaign statistics: Tracking campaign statistics is very important for any business. Without an ad server accountability of the campaign process and results. Ad servers provide the entire information that relating to your online marketing campaign. It will help you for future prospects.
  • Control over the ads: Giving ad tags to an ad network or a publisher to run in their ad server provides control over how ads are served, what ads and to which users. In addition, in the perspective of creative, can get more control over the ad formats like expandable ads, video ads, or running text ads. As well, ad servers also provide ability to optimize ad delivery.
    • Centralized management: Without an ad server, you have to depend on the publisher’s ad operations team for the campaigns creation and management. If the publishers are increased, logistical complexity will dramatically increase. If there is an ad server for campaign management, across all of your publishers, you can create a centralized management control, and in a single database can aggregate all the campaign statistics.

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  • Data control and ownership: With an ad server, you can control and own all of your campaign data. If do not have an ad server have to rely on publishers and there is no ownership and control over the data. If your campaign goal is return on ad spend (ROAS), must have to track the revenue. As well you may do not want to reveal how much profits you are making on the publishers ad inventory. In this case, ad server gives confidentially track the campaign performance metrics by controlling and managing your campaign data.

Several different ad servers are there. Those are for publishers, for agencies, marketers or advertisers, and for ad networks. The publisher’s ad servers are designed to maximize publisher’s revenue by serving the ads as highest paying is first and it is easy for the trafficking team or publisher’s team to start a new advertiser and monitor the performance. The advertiser’s ad servers help in campaign management. The ad servers for ad networks similar to publishers and in addition to them, it provides the information that the revenue produce by publishers.
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Characteristics To Look For In an Enterprise Software

Enterprise software is identified by its characteristics that makes it a better option for software protection for organizations. It solves the problem of maintaining important things confidentially. It has minimized the risk of data getting stolen by others.

This article will help you in picking up the qualities required for opting enterprise software. The upfront aspects mainly focus on the uniqueness of enterprise software and why it has become an option for many organizations. Following are the characteristics of an enterprise software:

Security – The first and foremost characteristics of enterprise software is security. It enables specific users to access application functions and denies the same to others. It is unique in designing the functions. Because of the confidential aspects of the institutes, it can be either administration, business related, government organizations etc, and is highly maintained.

Scalability – It is the ability of the software to support quality service. Many software’s tend to show errors as they get loaded and do not support the service, and ultimately leads to low quality. Enterprise software is known for its high quality service.

Reliability – Enterprise software assures the integrity and consistency of the application. It provides reliability by maintaining close co-ordination of the hardware, networking, operating systems, application software and application framework.

Interoperability – It is all about data sharing and interface to external systems.

Venerability – Enterprise software makes sure that all the system resources are available from any side in the enterprise and also accessible to everywhere in the enterprise. It does processing in an organized manner such that it is easily visible for the operators.

Maintainability – It has the ability to check the errors, minimize them that affects the functioning of the system. It operates in a way that it does not interrupt the functioning of the other systems.

Extensibility – It will modify things of the existing function, if required without affecting its functioning. It can either add or delete an extension of the function.

Manageability – It plays an important role in managing all the above features of the system. It can have some improvements in the organization based on the requirement.

Portability – It is the ability of the software to run on a variety of hardware and operating systems. It is not confined to single system.

Accessibility – It is the characteristics of the software to access system functions through different languages and different agents.

Enterprise software plays an important role in gathering and interpretation of the data. If an organization is looking for all the above qualities, then enterprise software will definitely help in overcoming their problems.
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How to Secure Your Computer Software From Threat?

monitoring serviceComputer devices, applications and software are delicate and vulnerable to threats. They can be exploited easily when proper care is not taken. Small businesses’ computers contains critical information related to the business like customer details, business details, partners details, etc. If their computer or application is not protected properly, they may land in trouble. So, SMB owners must be alert and protect the information stored in computers and applications from various threats like Virus, Trojans, Worms, Spywares, etc.

The chances of your computer getting infected is very less when not connected to a network or to the Internet. But, for a business it is very essential to be connected to various clients, partners, employees, etc., and you cannot afford to keep your computers isolated from networks and Internet. This article discusses a few basic techniques that will help you from not getting infected when connected in a network or server or Internet.

Some techniques from which you can prevent malicious computer programs like Virus, Trojans, Worms, etc., from attacking your businesses’ computers and applications or software are:

  • First thing to know about virus is that it never enters your system unless you download and install it. It enters your system when you download an infected file or boot your system with an infected disc. So, you have to be very careful while downloading and installing files. Scan the files before you download it onto your hard disc.
  • Never open an attachment in an e-mail unless you know the sender and you know what will it be in the attachment.
  • Install the best anti-virus software on your computer and update it regularly and add patches whenever required. If the anti-virus is not updated regularly the computer may not perform well.
  • Update other software regularly that are installed on your computer because outdated software are most vulnerable to exploit.
  • Do not allow browser to run programs automatically. Nowadays, a new threat called “macro virus” is associated with spreadsheets and word processors and attacks your system whenever they are run on the browser.
  • It is always recommended to boot your computer through floppy disc, rather than booting it in your hard drive. Open the software regularly and check if there are any updates pending. Also, do not ignore the notifications that are related to the updates of the software.

However, it is advisable to keep a back up of your important data in a secured location or in any physical memory like CDs, DVDs, hard drives, etc., in case if your important data got infected by Virus or Trojans. Therefore, update anti-virus and other software regularly to protect your software and your computer.
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What are the Features of Mainframe Computers?

Businesses/companies rely on mainframes because of their great features. Here we help you know about mainframe features.

  • After processing massive amount of data, mainframes continue to perform the task accurately. No malicious attacks.
  • Mainframes are known for its long-term performance. Once installed and operated, they run for many years.
  • Mainframes can prevent huge loss by detecting problems in early stages.
  • Mainframes have higher capacity of processing levels to handle huge amount of data at reliable speeds.
  • These computers have high storage capacity because they process large volume of data and they have the capability of storing the data.
  • While processing data, some amount of workload is shared among different processors and input/output devices. This facilitates higher performance.
  • Mainframe system allows centralized computing of operations.
  • Mainframe systems can run multiple operating systems at a time and thus we can say it is not a single computer.
  • Mainframes gives access to multiple users and operate data simultaneously because of its time-sharing feature.
  • Input-output connectivity levels are at peak state.
  • Provides maximum band-width for input-output.
  • Handles and manages large number of users.

These features make large companies or business enterprises consider mainframes as their best computing device for processing critical applications.

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Facebook Timeline- Favorite Application of FB Users

Facebook timeline is the new application launched by Facebook. It is the application which has made the total look of a profile more appealing. Timeline consists of three parts.

Facebook Timeline Cover: This appears to be seen first when a user visits your profile. It is loaded with a unique image that represents the best of you.

Facebook Timeline Stories: This represents the story of your profile from months and years that is; from beginning, middle and till date. It shows the Facebook posts, photos, videos and life events.

Facebook Timeline Apps: It shows the social apps that represent who you are from the things you do.

Facebook timeline will become available for all user’s, once you activate timeline, you’ll have 7 days to preview your timeline to others.

Timeline allows users to select and highlight the posts, photos and life events which let you tell your story. Timeline also comes up with privacy options, letting you show the events only you wish to your friends.

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Tips to Build Trust in Your Website Users/Visitors

website monitoring serviceFor business owners who do business online, it is important to have websites. Their websites play a major role in moving their business forward. Therefore, to build a website in such a way that it gives visitors a feel of trust. When visitors begin to trust it, your revenues will start improving. Now do you wonder how to create trust in your website?

The following tips will help you build trust in your website visitors:

  • Never pretend yourself to be someone that you are not. Be as yourself and try to mention in your website what you are, what you do, what you achieved, and how you are running your business, otherwise visitors assume that you are lying and they will never return to your website.
  • Get your website designed by an experienced and reputed professional. A website that looks professional attracts visitors.
  • Make sure that the content in your website should be relevant to your business.
  • Make navigation simple and easy. It will help visitors in getting required information in your website.
  • monitoring serviceInclude forums or discussions in your website for your visitors to engage with you daily. It will be helpful for you as well as visitors to feel excitement about your website.
  • Provide your contact information clearly and also respond daily to the visitors who ask you any query. If you respond timely, they will frequently visit your website.
  • Ensure to keep updated content in your website.
  • Design website which loads faster, by which, it gives optimal user experience.
  • Publish blogs on your services and products in your website. It will really help visitors who you are.
  • If you are selling products online, make your website secure for customers who uses credit cards.
  • Always feel happy to serve visitors quickly.

Never insult your competitors by saying anything bad. It is unprofessional and gives undue publicity to your competitors. Read the rest of this entry »