Archive for March, 2015

What Does Pre-Employment Background Checks Involve

When hiring employees, HR of the company will perform background checks of the candidate in various ways and it is done to ensure that you are eligible for the job from various perspectives. For this they will take the help of pre-employment background investigators who can pull out all the necessary details of the employee of the company. Many companies will give the same information in the offer letter when hiring the candidate saying that this offer will be implemented after the successful completion of the pre-employment background checks. So, as an expected employee of the company would you like to know what are the minimum background checks they will do on you? Then, read this article.

Credit reports check
Before doing this, the company must obtain the written consent of the employee and this is under the fair credit reporting act. If the credit report information of the candidate made the employer not to hire the employee, then the employer must give a copy of the report to the employee and let the employee know what is the problem. Not every company will perform this check and if they, better allow them to do their work.

Criminal records check
This check is performed by most of the companies. Better not to have any criminal records against you. If you have keep all the things and evidences ready to show them what really happened. From state to state what the private employers will consider regarding the criminal records of the applicants varies. So, check with your lawyer for further information on this.

Medical records check
Some states have strong laws in maintaining the confidentiality with regards to medical records as it is a personal issue. However, under some acts employers can’t discriminate based on the physical or mental condition of the person, but they have the right to investigate whether the employee can do the particular job duties or not. Sometimes, this check is directly performed in the presence of the employee also.

This is the matter of public record and it appears on the credit reports of the individual. The federal bankruptcy act will prohibit the employer from discriminating against the job applicants because they have filed for bankruptcy and they can’t hold a bankruptcy against you.

Military records if any
This records are kept out only in limited conditions and permission is generally required for this. Military will disclose only the information regarding the applicants name, rank, salary, awards, assigned duties and the status of the duty.
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Why Online Advertising is Better Compared to Offline?

Why people are preferring online advertising more than offline? Read the article to know why online is better than offline advertising and the benefits ad serverthat people are getting through online advertising.

Financially less risky
When it comes to online advertising you will have a chance of managing the costs of the advertising through bidding and some other means. So that you can get the ads in the limited budget you have for advertising. Also there is a chance of getting your ad visited by more people in online rather than offline. Whereas offline costs are not flexible and are restricted to its boundaries. Thus, online ads are more flexible and financially less risky.

Better targets audience
Through online advertising you can place the ads in specific website or place where your targeted audience are present or likely to spend more time. But, whereas in offline it is difficult to see whether it is reaching to the specific targeted audience of your business. So, if you want to get the targeted audience to your business online is better compered to offline.

As you all know online advertising is always measurable. You can know how much traffic your website is getting in each and every minute using various traffic measurable tools. This shows how effective is your advertisement and its performance. Whereas, in offline it is very difficult and time taking process.

Time factor
Online advertising is done 24X7 until the advertising website is alive and time is never a constraint here i.e., no matter whatever the time it is day or late night it is visible to the visitors and shows your significance through it. In offline the ad reaches to the people only at a particular time i.e., for example, if you are publishing your ad in television it is shown only in a particular time interval so, time is a constraint here and in the mean time you may not know how many people are able to watch it.

Easy to monitor and manage
Some online advertising campaigns will let you know if any faults are their in your campaign and helps you to do modifications to get more no. of customers through which you can increase your conversion rate. On the other-hand offline can’t be monitored effectively because you are not able to know what made the visitors reach you or what made them not to reach you i.e., what are the pros and cons of your advertisement and how effectively it is working. So, online advertisement is better to analyze whatever is going in your campaign.

Online advertising is much effective than offline. Conversion rate is much faster in online than offline. So, people today choose online advertising.
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